What we do
At UnNormal, we believe every company deserves better outcomes.
We will put customer first thinking at the heart of your business to deliver better outcomes.
If you want to improve your business performance we'd love to have a chat.
Diagnosis
Activation
Diagnosis
Good strategy starts with understanding your current landscape - what is or isn't working to drive revenue and profit. This situational analysis will form the basis of what you do next. It's about understanding the market you operate in, from the audience to the competition to opportunities and risks.
Strategy
Activation
Diagnosis
This is about making choices - you can't (and shouldn't) try to do everything. Clarity on target audience segments, your positioning to that audience, and how you will achieve your objectives.
Activation
Activation
Activation
How you translate your positioning into the important customer touchpoints.
Evaluation
Activation
Activation
You need to know what good looks like - so you have to measure and evaluate if you are achieving the planned results.